icon for Windows
icon for Windows. In other words, more like the one for Apple and Google (Brandon, 2016).
In contrast, the opportunity of the Microsoft which is corporate diversification can help Microsoft to reduce the risk. However, diversification limits the extension from a single company and also help to maximize the risk to the portfolio investor in return. Microsoft was moving beyond the personal computer software business and expand its product line into enterprise software, consumer products and services market.
Last but not least, Microsoft renovate the computer hardware product in order to increase hardware sales revenue. Currently, hardware product is not as competitive as before in the computer hardware market.